I know what you’re thinking: You’ve never heard of accountancy before.
It’s a field that has a lot of misconceptions, like the idea that accountancy is for making sure that your website is performing properly.
I’ve also heard people say that accountants are professionals, which is a little bit insulting.
I’m a professional accountant, but I don’t think accountancy should be about making sure your website works correctly.
In this article, I’ll explain how accountancy can help you understand how your online advertising campaign is performing, and then I’ll show you how to optimize your accountancy efforts.