Phoenix Online Advertising’s online advertising business is on the verge of being acquired by a startup that has been helping to build it.
In the past, Phoenix Online Ads was the largest online advertising company in the world, with over 1,000 employees in 20 countries.
It was one of the most valuable companies in the US, with revenues of $12 billion in the third quarter of 2016.
That was down slightly from the same quarter a year earlier, though the company did make a net profit of $5.6 billion.
It is a big loss for the Phoenix Online advertising business, which was worth $5 billion in 2016.
Now, the company is looking to diversify its revenues by expanding its online ad sales and marketing capabilities.
The acquisition of Phoenix Online ads will bring the company’s total global reach to more than 2 million advertisers.
In addition to the acquisition, the new owners are acquiring Phoenix Online Analytics, which provides data on the number of online ads viewed, clicks and clicks per click.
“We’re excited about the future, and our ability to build on the great things that have been accomplished with Phoenix Online and to continue to make them even better,” said Phoenix Online CEO Jeff Pfeffer in a statement.
“We’ve built a tremendous digital team to help us deliver the best online experiences for advertisers, and we’re looking forward to continuing to build our digital team.”
Pfeffer added that he expects the new ownership to bring new leadership to the company.
Phoenix Online has been investing heavily in acquisitions in recent years, hiring former Google employees to help build its digital teams.
The company has also been growing its business online.
It recently launched its Phoenix Online Newsstand, which lets people post news articles and photos in their own language, as well as offering an online version of its popular Phoenix Online Video app.
The new owners of PhoenixOnline, which will take over the company, will retain Phoenix Online’s traditional advertising business.
However, they will be able to continue investing in new and innovative ways to grow their online ad business.
Phoenix Online is also working on a new digital strategy, Pfeerer said.
The company plans to roll out new tools, such as mobile-first and native video, to make it easier for advertisers to target their audiences online.